A press release (PR) is used to promote a company or service via the media.  The PR is supposed to be news - not advertising – therefore it has to be interesting and informative.  Subject matters can include, but are not limited to:

• A new product
• An important speech which would interest the newspaper/magazine
• A well researched and expert opinion on a relevant subject
• An important event
• A charitable or any other event

It is important to know the correct market
for the press release - click here

Or alternatively and an easier method of publicising any of the above would be to have a feature in the format of a press release but sent as an e-mail attachment to everybody on your database: clients (old/new/existing), suppliers, friends, family…

This will also keep everybody up-to-date with what is happening in your organisation and more essentially – so that people will remember you …

Email: Michelle@starcopywriting.com / Mobile: 07949 556 294